Red Bull
Giving wiiings to one of the USA’s top markets
Brand Marketing Lead
📍South Florida region (Greater Miami - FL Keys)
Developed and executed locally impactful marketing activations and experiences rooted in music, sports, collegiate and LatinX culture
As Miami’s Brand Marketing Lead, I was responsible for the largest field marketing team in the region, tasked driving product trial and awareness of the Red Bull brand and product.
RESPONSIBILITIES
Event Production
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Field Marketing
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Influencer Partnerships
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On & Off Premise Marketing
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Campaign Planning
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Product Launch
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Event Production • Field Marketing • Influencer Partnerships • On & Off Premise Marketing • Campaign Planning • Product Launch •
